The name and logo of our company was imagined by Director Tarzan Tahsin, and exquisitely crafted by Rajee. Here, Tarzan explains what he had in mind, in an email dated some 3 years ago now!
"Sometimes we have a tendency to shy away from sincere empathy. The boundaries between façade of charity and sincere compassion can occasionally be clouded. Certain empathies are oft neglected or eternally postponed when we fear the consequences too detrimental to our egos or comfort zones.
The image is a third eye in to a world of humanity that we know exists but have, to varying degrees, chosen to ignore or delay further pursuit of. It is understanding empathy as an imaginative projection of one’s own consciousness onto another.
The eye has forced itself from the back of the cranium, straining to see truth and to empatheyes. The truths it reveals are… well, eye-opening, yet sinister. We are thrown into a new world of pain, and wisdom. As well as feeling regret, we feel aware. As well as acceptance of our ignorance, we feel inspired to make change.
A dark enlightenment."